The Best in Magic...Massachusetts Magician Joe Ferranti
A little over three years ago I received an inquiry from a Recovery/Detox center. They were looking for a "Magic Show" for their clients as entertainment. It happens that the location is less than a mile from my home. Getting gigs in the town where you live is rare, so this was a pleasant surprise. We corresponded via email, so I responded with interest, gave a price, and waited. The response was unexpected. Yes, they wanted my show, and the fee was not a problem...but they asked if I could do a show once a month.
Massachusetts Magician Joe Ferranti
I wrote back and told them I couldn't prepare a new show each month but would be happy to set a date for one show. I was informed that they had new clients each month and they would like a show every month. Of course, I was not opposed to that idea, so I suggested an introductory performance of my magic parlor show, and if it was well received, I'd be happy to come each month. As I expected, it was well received. After all, I am writing this three years later.
The "Stage" in Close-Up Magic is different.
The room where I perform is an all-purpose room, with about fifty chairs. I rearrange the chairs into a semi-circle for the best viewing and as close as possible to see the "magic." I remember my first performance, the clients walking in, not knowing what to expect...many people taking seats in the back row. (It reminded me of being in high school...nobody wants to sit in the front.) I encouraged people to fill in the front seats, these are the best for viewing...After all, it is "Close-Up Magic."
A few staff members are also present, in addition to the clients. Some have since used my entertainment at their events. Now I no longer have to encourage the audience to move to the front seats. The staff began telling the clients about the show before my performance. —they "sold" the show before I even began. The expectations are positive, all I have to do is deliver an entertaining one-hour of "Magic."
Stereotypes and Magicians
On the other hand, magicians deal with stereotypes, despite popular exposure to magic on TV, many feel that magic is for "kids". (Of course, it is, but it is also extremely entertaining for adults.) Magicians are further hampered by expectations that they will be embarrassed. Unfortunately, this is a practice used by far too many magicians. Somehow, they believe this makes them appear clever and witty.
Any reservations expressed by adults will immediately be overcome with a quick "trick" that "knocks them for six." All competent magicians open this way, as it immediately breaks down any barriers and we're off to the races with the simple task of performing "The Best in Magic Entertainment."
